What changes have you noticed in retail over the last year? The overall outlook is definitely looking more positive. Fashion jewelry collections like mine continue to play a growing role in women’s wardrobes. Retailers are in the market buying, but exercising caution by choosing less risky designs and going with proven sellers.
What is one of Your Key Items for this upcoming 2011 Fall/Winter season? My specialty is statement necklaces. The designs in my collections run the gamut from sleek and contemporary to fun and playful. Pieces are available in all-metals and semi-precious stones and range from smaller in size to bold and chunky. I believe that accessories should stand out and not blend in with your clothes.
Where do you draw inspiration from? My eyes and my mind are like a sponge. I have a voracious visual appetite, so I am always traveling, reading, people watching, shopping, and viewing films to keep my inspiration fresh.
How do you start the design process when creating a new collection? One of Pam Hiran’s biggest selling points is that the collection is hand-made using intricate hand-weaving techniques. The design process starts with my selection and creation of the beading techniques. This phase could last a few days or weeks. My team of beaders’ and I spend hours creating different beaded components until I am ready to pick the beaded technique for the season.
What do you think will draw retailers to your collection this upcoming season? Retailers will be drawn to my collection because my pieces are sleek, modern all-metal jewelry that range from oversized to undersized chains, geometric shapes which are rendered in the centuries old skill of bead weaving.
If you could dress a celebrity, who you feel fits your product image, who would it be and why? I would love to dress either Sienna Miller or Rachel Bilson. Both these celebrities don’t simply follow what the latest trends dictate because they create their own. They have a unique sense of style that seems to come effortlessly by mixing and matching different looks that are feminine and fun.
What 3 items are essential to you during market week? All I need for a successful show are: confidence, a positive attitude and a huge smile to welcome buyers.
Company: Pam Hiran
Contact: Pamela Yang